Rupee Apex was founded in 2023 by V.A. Durai Singam Who had 23 years’ experience in Banking and NBFC-MFI industry in various companies. It started lending operations in 2023 with the objective of providing services to the weaker economically section of the society.

VISION -A single platform to care about finance and the development of social status of every individual customer.

MISSION - To make life simpler and secure to invest in our organization which is more concerned about its customers to create a long term value to their hard earned money.

Empowering Members: We strive to empower our members by offering them a platform to save, invest, and grow their wealth effectively.

Building Trust: Trust forms the cornerstone of our operations. We are dedicated to upholding the highest standards of integrity, transparency, and accountability in all our dealings. Ensuring Financial Inclusion: We are passionate about fostering financial inclusion by reaching out to individuals across all segments of society and providing them with access to reliable financial services.

Driving Innovation: Innovation is at the heart of what we do. We continuously explore new technologies and methodologies to enhance the efficiency and effectiveness of our chit fund services.

Delivering Excellence: We are committed to delivering excellence in everything we do, from customer service to financial management, ensuring that our members receive the best possible experience.

Sustainable Growth: We believe in sustainable growth that benefits not only our members but also the communities we serve and the environment at large. We are dedicated to creating value in a responsible and ethical manner. By staying true to our vision and mission, we aim to be the preferred choice for individuals seeking reliable and trustworthy financial solutions, leading them on the path to financial freedom and prosperity.